ESPN BASS

ESPN BASS

Getting bass fishing enthusiasts to watch the Bassmaster Classic is, well, it’s like shooting fish in a barrel. We wanted to do something that brought everyone else’s attention to the sport. We came up with a concept that focused on the one thing that makes the sport different from any other in the world: The competition is a wild animal.

With Marc Gallucci (CD/Art director) and my friend Lawson Clarke as the voice of the bass. Directed by Steve Miller.